根據商品的市場定位進行采購 :商品的市場定位很重要，比如一款商品我們準備把它打造成售價產品，那么商品的質量和包裝都同樣重要。就像是一個美女卻穿了個麻袋一樣，好的包裝也會烘托并提高商品的身價。
Purchase according to the market positioning of the goods: the market positioning of the goods is very important. For example, if we are going to make a product with high price, the quality and packaging of the goods are equally important. Just like a beautiful woman wearing a sack, good packaging will also set off and improve the value of goods.
所以選擇包裝這類產品的紙箱時，紙箱的質量和外觀就很重要。
Therefore, the quality and appearance of cartons are very important when choosing cartons for packaging such products.
同樣，如果一款產品的市場定位是走親民路線，那么，服務于它的包裝紙箱也就同樣不需要太過于，以免造成不必要的 商品成本的增加。
Similarly, if the market orientation of a product is to follow the line of being close to the people, then the packaging carton serving it also does not need to be too high-end, so as not to cause unnecessary increase in the cost of goods.
根據商品的特點進行采購 .商品本身有很多特點，有些商品對于外包裝有很多要求。
Purchase according to the characteristics of the commodity. The commodity itself has many characteristics, and some commodities have many requirements for outer packaging.
如易碎商品（如玻璃制品或玻璃包裝的商品）的包裝紙箱，強度和抗沖擊性一定要好。
Such as fragile goods (such as glass products or glass packaged goods) packaging carton, strength and impact resistance must be better.
一般商品在庫房存放時都會需要堆疊， 那么會堆疊很高的商品的包裝紙箱，在強度上一定要夠，強度不夠的紙箱通常在堆疊一定高度，一定時間后會有塌堆的現象。會產生二次的成本消耗。
Generally, goods need to be stacked when they are stored in the warehouse, so the packing cartons with very high strength must be strong enough, and the cartons with insufficient strength usually have the phenomenon of collapse after stacking at a certain height for a certain period of time. There will be secondary cost consumption.
易潮濕的商品又需要有一定防潮效果的包裝。所以這類商品在選用包裝紙箱時，要選用那種添加了防潮劑的紙箱。更少也需要紙箱外層有適當的覆膜。
The goods that are easy to be damp need to be packed with moisture-proof effect. So this kind of goods in the selection of packaging cartons, to choose the kind of added moisture-proof agent of the carton. At least the outer layer of the carton should be covered with proper film.
根據商品成本進行采購。一款商品的成本計算是包含包裝紙箱的，我們在選用包裝紙箱的時候要考慮商品的特點的同時更要考慮商品的成本，成本的合理性配比，才會要商品產生合理的利潤。
Purchase according to the cost of goods. The cost calculation of a commodity includes packing cartons. When we choose packing cartons, we should consider not only the characteristics of the commodity, but also the cost of the commodity. Only the maximum reasonable proportion of the cost can produce reasonable profits for the commodity.
普通商品不要選用成本過高的紙箱，而中高檔商品也不能選用成本過低的紙箱。
Ordinary goods should not choose high cost cartons, and high-grade goods should not choose low cost cartons.
根據商品的體積、重量等特點進行采購。商品不能選不適合它大小的包裝，太大浪費地方，太小，伸展不開。且體積大，重量輕的商品包裝紙箱上的要求要相對小的一些，同樣體積大重量也大的商品，在包裝紙箱要的要求也要高很多。
Purchase according to the volume and weight of the goods. Goods can not choose not suitable for its size of packaging, too much waste of space, too small, unable to stretch. And the requirements of large volume and light weight commodity packaging cartons are relatively small. Similarly, the requirements of large volume and heavy weight commodity packaging cartons are also much higher.
